Heineken
"Paved The Way”
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Heineken needed a one-off online video (OLV) that captured the brand’s premium, lifestyle-driven image while meeting distribution specs for digital platforms. The project required a smooth, efficient post-production process to deliver a single polished ad on a tight turnaround.
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Produced the post process from edit through finishing
Coordinated workflows across editorial, color grading, graphics, and audio mix
Managed scheduling and approvals with agency stakeholders
Ensured the spot upheld Heineken’s global brand consistency and polish
Oversaw final delivery of the OLV for digital distribution
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I managed the editorial process from rough cut through finishing, coordinating closely with the post team and agency stakeholders. By keeping workflows structured and feedback loops efficient, I ensured color, sound, and graphics came together seamlessly to deliver a premium Heineken spot.
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The project delivered a polished, platform-ready OLV that reflected Heineken’s premium global brand standards. Efficient oversight and clear communication ensured the ad was finished smoothly, on time, and on budget.